Walmart Preparing a Metaverse Push, Trademark Filings Show

Apparently dominating retail competition in the real world isn't enough for Walmart, which filed seven trademarks at the end of December that signal its plan to make and sell virtual goods in the metaverse as well.

According to one of those filings, the big-box retailer also is exploring whether to offer users a cryptocurrency along with NFTs.

Walmart Trademark Application

• The trademarks can be found here, here, here, here, here, here and here.

• The news was first reported by CNBC.

By Kevin Reynolds